We do biology, we do hardware, and Nicholas Negroponte famously said, "Demo or die," as opposed to "Publish or perish," which was the traditional academic way of thinking.
Bavimo se biologijom, bavimo se hardwareom, i čuvene riječi Nicholasa Negropontea  bile su: " Demonstrirati ili umrijeti", nasuprot sloganu "objaviti ili nestati", koji oslikava klasičan akademski  način razmišljanja.