For example, the coca plant is a fragile plant that can only grow in certain latitudes, and so it means that a business model to address this market requires you to have decentralized, international production, that by the way needs to have good quality control, because people need a good high that is not going to kill them and that is going to be delivered to them when they need it.
Na primjer, biljka koka  je osjetljiva biljka koja raste samo na određenim područjima, što znači da poslovni model koji je dovodi na tržište, zahtijeva decentraliziranu,  internacionalnu proizvodnju, koja mora imati dobru kontrolu kvalitete, jer ljudi trebaju dobru drogu koja ih neće ubiti i koja će im biti dostavljena  kada ju trebaju.