We started with the prescription pad -- a very ordinary piece of paper -- and we asked, not what do patients need to get healthy -- antibiotics, an inhaler, medication -- but what do patients need to be healthy, to not get sick in the first place?
Počeli smo s blokom s receptima -- vrlo običnim komadom papira -- i pitali smo, ne što pacijenti trebaju da bi ozdravili -- antibiotike, inhalator, lijekove -- nego ono što pacijenti trebaju da bi bili zdravi, da se uopće ne razbole.