It's called "Enclothed Cognition," the co-occurrence of two factors: the symbolic meaning of clothing and the physical experience of wearing the clothing, both of which have a direct correlation to how you feel about yourself.
"Odjevna kognicija", pojavnost koja ovisi o dva faktora: o simboličkom značenju odjeće i tjelesnom doživljaju onog što smo odjenuli. Oba faktora izravno utječu na to kako se osjećate.