Then that idea started to go away, and at the same time, digital technology -- first radio, then television and the Internet -- gave millions, or in some cases billions, of people a ticket to consume elite sports performance.
Tada se ta ideja počela zaboravljati a istovremeno je digitalna tehnologija -- prvo radio pa televizija i Internet-- dala milijunima, pa u nekim slučajevima i  milijardama, ljudi priliku da postanu konzumenti  elitnog sporta.