And to them, this idea of being able to remix and customize to the local context is extraordinarily important, because just providing free content to people has actually been likened by people in the developing world to a kind of cultural imperialism -- that if you don't empower people with the ability to re-contextualize the material, translate it into their own language and take ownership of it, it's not good.
Njima je, ova ideja da mogu miješati i oblikovati lokalni sadržaj, nevjerojatno važna, jer samo pružanje besplatnog sadržaja ljudima se zapravo sviđa ljudima u svijetu u razvoju do razine svojevrsnog kulturnog  imperijalizma -- da ako ne osposobite ljude s mogućnošću da prenamjene materijal, prevedu ih na svoj jezik i preuzmu vlasništvo nad time, nije dobro.