The only way to get people to work on big, risky things -- audacious ideas -- and have them run at all the hardest parts of the problem first, is if you make that the path of least resistance for them.
Jedini način da ljudi rade na velikim, riskantnim projektima -- odvažnim idejama -- i da se bave prvo s najtežim problemima, je da to za njih bude linija najmanje otpora.