In fact, it was a pretty good mental model for business -- overall -- until about the mid-1980s, when the conjunction of globalization and a revolution in technology and telecommunications made business far more dynamic and unpredictable.
U stvari, to je bio vrlo dobar  mentalni model za poslovanje -- općenito -- do sredine 1980-ih, kada je spoj globalizacije i revolucije u tehnologiji i telekomunikaciji učinio poslovanje više dinamičnim i nepredvidljivim.